As if we really needed another reason to love Urban Decay, they’ve gone and done something incredible. Looking to honor the recently passed National Lipstick Day in a fresh and unique way, the company partnered with none other than famed tattooist Georgia Grey last week to really celebrate Lipstick as a Vice—which just happens to be the UD headquarters’ motto (and preferred lipstick line).
Georgia Grey, for those tattoo newbies, is a tattoo artist at the impressive Bang Bang Tattoos NYC studio in, well, none other than New York City. The studio, which is owned by Keith “Bang Bang” McCurdy, has seen clients such as Rihanna, Justin Bieber, and Miley Cyrus. Appearing in publications such as Vogue, Cosmo, Rolling Stone, The Huffington Post, and Elle—it was no surprise that Urban Decay selected the shop as a partner in the lipstick revolution they are trying to create.
When it came to picking an artist—Georgia Grey was the only logical choice. Specializing in beautiful, soft watercolor tattoos, Georgia Grey embodied everything Urban Decay stands for: edgy yet feminine. She was tasked with creating a logo for the Vice Lipstick line, which would be used to celebrate the upcoming National Lipstick Day.
Grey did not disappoint. Her logo was brash, with bold black outlines, while still maintaining a softer side through the use of watercolor splashes behind the line work. Possessing a graffiti-like quality, the logo is the perfect representation of the daring makeup line. The design is created from a thick, steady outline of perfectly perky lips—giving a nod to the traditional designs of the tattoo industry Georgia has dedicated her life to. Splattered behind the daring line work is a myriad of bright, bold colors—clearly a representation of the selection available from Urban Decay, as well as a homage to the girls who pack an entire case of lipstick colors in their purses (Let’s face it, ladies…can we really pick just one shade?).
And, the logo comes with an extra perk.
If you visit Bang Bang Tattoos NYC and get this audacious design inked upon your body, you’ll be given complimentary Vice lipsticks during your session. You heard that right, free lipsticks in addition to a gloriously flirty Georgia Grey tattoo! I mean, really? Who can resist?
If you’re not able to make it in July, don’t fret. Urban Decay understands that their clientele is comprised of powerful, strong, and very busy women (and a few fellas!). They’re giving you until the end of 2016 to get this custom art inked upon your body; giving you plenty of time to snag your free Vice lipsticks.
National Lipstick Day, for those of you not in the know, was July 29th. And, if you’re not already smitten with the Vice lipstick line—you may want to check it out regardless of whether you’ll be inking the UD lips on your skin. The line offers a whopping 100 shade selection of creamy, bold colors that are fitting for the vibrant, wild, tattooed woman in all of us.
